This example of development governance provides individual brands with management flexibility while ensuring consistent investment decision-marking. 这个开发治理的实例在确保一致的投资决策制定的同时向管理层提供个别的品牌。
It claims that similar corporate branding ads in the US, China, France and Brazil helped consumers understand the link between P& G and its individual brands and as a result increased their propensity to buy its products. 研究结果称,宝洁在美国、中国、法国和巴西市场投放的类似企业品牌广告,对于消费者认识宝洁与各子品牌之间的联系有所帮助,并从而提升了他们购买宝洁产品的倾向性。
While some, such as Fairtrade accreditation, can be slapped on to packets, others are more amorphous linking back to the corporate rather than individual brands. 尽管有些东西,比如公平贸易(fairtrade)认证,可以找到具体的品牌,但有一些则难以归类只能和企业自身、而非具体品牌联系在一起。
But Mr demsey says one or more of the products are consistently among the top 10 individual brands sold by MAC, and that the attention they Garner has strengthened sales across the entire company rather than deterring customers. 不过丹姆赛表示,该系列产品中有一件甚至几件长期处于mac的10大畅销单品之列,它们获得的关注提高了整个公司的销售,并没有吓退消费者。
Aesthetic feeling is the total of individual culture and quality culture contained in the brands. 美感是品牌包含的独特个性文化和质量文化的总和。
Existence Law of High Quality: Establishment of Individual Top Brands 高质量生存法则:创立个人品牌
Firstly, this paper reviews the history of brand development in America, it developed from brands of consuming products of individual producers to emphasizing brands publicizing, the attendance emerging of brand manager during the Second World War and the contemporary brand management system. 论文首先回顾了品牌在美国发展的历史为四个阶段:从个体生产者拥有消费品品牌发展到注重品牌的宣传,后来二战时期的品牌经理家的出现,直到当今时代的品牌管理系统。
Chapter Four analyses the operation of individual brand and China's enterprise efforts in the operation of brands. 第四章,主要是联系实际分析中国企业品牌经营的现状和对策,这一部分主要是前面理论的实际运用。